8 October 2020

IRC (InternetRetailing Conference)

Exhibitor White Papers


UK Fashion Report 2018

Hitwise Stand: 38

2018 was tough on retailers and brands.

With online visits rising by 17%, compared to 2017, the online channel is driving growth for the fashion industry.

Key to this rise are innovative retailer and brands, both pure players and traditional brick-and-mortars, getting digital marketing and e-commerce tactics right.

In Hitwise’s latest report, we look at what happened in the past year and spotlight top brands like Gucci and fastest risers like SheIn.

We also preview some of the top challenges facing the industry, and provide a list of recommendations and tactics to combat these.

In this report, we dive into:

– How Gucci saw 108% growth in online visits, as well as other top brands
– How Amazon has their eyes set on fashion, with private labels rising by 40%+
– How consumer expectations have shifted around discounting and sales
– How loyalty has changed with the rise of online shopping
– Digital tactics fashion players can utilize to overcome these challenges

View all Exhibitor White Papers

Digital retail leaders



Visitors were retailers



Over 25m turnover



Turnover of companies attending



Main sponsors


What our clients say...

What our clients say...

  • We’ve been coming to InternetRetailing Conference for the best part of five years. Year on year we’ve seen that this is the number one event in the UK for that bridge between marketing and technology in the ecommerce space.
    Chris Baldrey-Chourio
  • IRC is the only conference I go to every year
    David Walmsley
    Director, M&S.com, Marks & Spencer
  • This is the place to come if you want to get the UK retailers. We get more good conversations here than we do at any event in the UK.
    James Brooke
  • This is one of the best industry events for quality networking.
    Anouk De Lange
    Market Development, Buyapowa
  • It’s probably one of the best one day conferences that you can come to. The calibre of the presenters are good… especially your peers…great networking and enough information each year that I can come away with.
    David Williams
    Director of Online EMEA, Deckers Brands
  • A very good concentrated, intense day of best practice… brilliant that it’s in one day, brilliant that it’s in a single venue and a good opportunity to meet with senior people from very good retail organisations
    Sean McKee
    Head of eCommerce/CS, Schuh
  • I’ve been coming to IRC for a long time and it’s a great opportunity to network with people that I know across the business… people that I’ve worked with or suppliers that I’ve worked with in the past.
    Jon Asbury
    Multichannel Director, Go Outdoors
  • InternetRetailing Conference is the only event that I always put in my calendar.
    Paul McDermott
    Head of Ecommerce, Poundland